Any organization that wants to conquer their market must rely on the quality of their products and their brand name to do so. Product development teams must work hard to design, produce, and enhance their products, and they cannot stop there. Once the product is launched they need to keep it updated, upgraded and competitive so it can continue to bring value to the customers, and revenue to the company.
However, it is not the job of the product development team to take the product to market. That is the job of the sales team, who are responsible for identifying the regions, companies, and people to sell the product to.
Sales Is A Complex Process
Selling is not a straightforward process. In order to succeed it needs:
- Proven methodologies
- A plan
- Persistence and desire to succeed on the part of the sales team